Publishing Apprenticeship
Train your junior team to be well-rounded publishing professionals with a
programme designed by publishers, for publishers.
Supported by
A perfect start to a successful publishing career
The LDN Publishing Apprenticeship is the perfect training programme for people new to the industry or to the publishing process. It’s been designed by publishers, for publishers and it gives apprentices a grounding in everything from editorial to production, marketing and rights.
Train up your existing junior team.
Do you struggle to find high quality publishing training for your junior team? The LDN Publishing Apprenticeship is the perfect way to train up editorial assistants, production assistants, marketing execs and much more.
Hire and develop bright new talent.
If you are looking for ways to bring bright and diverse new talent into your team, work with us to define a role for an apprentice and we will help you to recruit them.
Available nationally through our online learning platform.
Online workshops, in-person masterclasses and monthly one to one workplace visits with our professional skills coaches mean that we’re able to offer this apprenticeship to employers on a national basis.
LDN Publishing Apprentices
Meet a few of our existing apprentices and get a feel for the jobs they do.
Danielle
EBURY
Danielle is responsible for the smooth running of the imprint team, completing editorial tasks, related administration and providing support to the Editor / Editorial Director / Publishing Director.
Connor
Dorling & Kindersley
Connor assists in the planning, production and delivery of marketing campaigns, producing written copy for press releases and other marketing materials, and assisting in the creation of digital and printed content.
William
PEARSON
Will is responsible for evaluating the quality and accuracy of digital content throughout the content production process and ensures that all third party content is identified, appropriate for use and cleared.
Course Content
Click on one of the learning paths below to see a more detailed overview of what an LDN Publishing Apprentice will gain expert knowledge in.
+ Getting to know the publishing industry
This is the first of five learning paths in the LDN Publishing Apprenticeship. In it, we provide a broad introduction to some of the key aspects of the publishing industry. The courses in this learning path are:
- Introduction to the publishing industry
- The Publishing Process
- How publishers make money
- Metadata
- Publishing Systems
At the end of this learning path, apprentices will have a keen understanding of the industry that they are working in and the different business models and processes that publishers use in their day-to-day operations. They will understand how publishers make money and have an appreciation for the importance and power of publishing metadata.
+ Editorial, Design & Production
In this learning path, we tackle the critical elements of the publishing process – editorial, design and production. The courses in this learning path are:
- Editorial
- Design Principles for Publishing
- Production
At the end of this learning path, apprentices will have learned about critical editorial skills as well as the different types of editing. They will have received a grounding in design concepts such as fonts and book design and they will be introduced to the world of book and digital content production.
+ Systems & Digital Publishing
Every industry has its standards and publishing is no different. In this learning path, we tackle/look at/explore common publishing systems and look at the rise of digital publishing. The courses in this learning path are:
- Digital Publishing
At the end of this learning path, apprentices will understand the importance and power of common publishing systems like Stison and Biblio. They will also be able to recognise and, in cases, utilise different markup languages including XML, LaTEX and HTML.
+ Publishing Rights & Law
No publishing professional can survive without understanding the relationship between an author and their publisher. The only course in this learning path is:
- Law and the Publishing Industry
In it, we look in depth at how author contracts are structured, understand what is being purchased in a range of different deals, what the copyright rules are and if there are any restrictions. We also look at libel, plagiarism and open source publishing.
+ Sales & Marketing in the publishing industry
In this learning path, apprentices consider the importance of sales and marketing in the industry. The courses in this learning path include:
- Marketing and Digital Marketing for Publishers
- Sales in the Publishing Industry
At the end of this all-important learning path, apprentices will understand how publishers reach and communicate with readers in the digital age. They will learn about targeting and identifying customers achieving product-market fit. Finally, they learn about the difference between PR and marketing and why it is important.
+ Evidence Portfolio
15 to 20 pieces of evidence that consist of a selection of three real-work projects and a range of naturally occurring evidence that demonstrates the apprentice's competency against the standard.
Get in touch with our friendly team to find out more about the LDN Publishing Apprenticeship.